If you’re a landlord you may have already hopped on the bandwagon or you’re considering hitting the internet with your own website. A website is a great tool for landlords as many people shop via the internet and it’s a great opportunity for you to be out there highlighting the benefits of your property. If you want to get the most out of your property take heed of the following tips.
Use Photographs of your Property
As they say, a picture is worth a 1000 words, so emphasize property highlights, show the inside of units and fill the website with photos to let prospective tenants know what you have to offer.
Be Positive but Honest
If writing really isn’t your thing, hire a freelance writer to help you create great text for your website. You want to be as positive as possible and sell the property but whatever you do, don’t lie, it will not only come to light in the future but may cause a load of problems.
Feature the Tenants
If you can get tenants to agree, have some of them give testimonials of how much they love living there and how nice the facilities are. Include photos of the tenants and try to show the diversity of the property to emphasize that you do not discriminate.
Convenience for All
Include downloadable application forms and other information so prospective tenants can take care of themselves as much as possible. You can also use the website to reach out to your current tenants and take their critiques and praise as well as maintenance requests. Your website can do a lot of the work for you and cut down on phone time.