Leadership Team

Reggie Brown


Reggie joined All Property Management in 2010, spearheading the company's acquisition from its founder Rodney Trepess, and is responsible for leading APM through its next growth phase. Reggie’s passion for building and managing fast-paced organizations has given him the diverse background and experience needed to solve wide-ranging business challenges.

Prior to All Property Management, Reggie served as CFO/business advisor for All Star Directories, a leading web-based services company. From 1996-2004, Reggie held several senior positions in Finance and Marketing at Microsoft Corporation. He was Microsoft’s first CFO of the newly formed Internet division in 1996 and also served as Worldwide Marketing Controller and General Manager in the Worldwide Small and Medium Business Division. Prior to Microsoft, Reggie worked in the media industry for 10 years, serving as VP of Finance for Belo Corporation, and doing M&A work and general corporate finance for General Electric Capital. Reggie earned his MBA from the Stanford Graduate School of Business after graduating cum laude from the University of San Francisco.

Taking the time to give back, Reggie serves on the board of Rainier Scholars. He was also a member of Stanford Business School’s Management Board from 2002-2004.

Dennis Green

VP Marketing and Product Management

Dennis is responsible for building the All Property Management Network through advertising, marketing, and partnering. He joined the team in 2010 after serving as Director of Product Management and Marketing for DepotPoint, which developed a cloud-based mortgage default management platform and foreclosure property tracking service. Dennis has over 15 years’ experience in Internet marketing and online lead generation, including tenures with All Star Directories and Aptimus. A founding member of the Internet’s first lead generation website, Freeshop.com, he guided the growth of the company, which completed its IPO as Aptimus in 1997. Dennis holds an MBA from the University of Washington and a BA in Environmental Design from University of Colorado.  

Ami Noss

Director of Search

Ami is All Property Management’s resident search engine soothsayer, responsible for all aspects of maintaining the company’s search engine visibility. A veteran of the Dot Com Bubble, she spent her college years interning for a string of Internet start-ups, finally landing at All Star Directories. As employee #1 at ASD, she quickly took over Search Marketing and spent five years playing a key role in moving the company from a seed-stage venture to an INC 500-listed online marketing organization. When not working on her latest lead gen project, Ami spends most of her free time building things out of Legos with her six-year-old son.

Janice Dinham

Sales Manager

Janice is responsible for growing and maintaining a happy network of property managers. Having joined All Property Management in 2007, she leads our highly rated sales and account management team. Previously, Janice worked for several financial services organizations, including Northern Life, where, as Vice President of Administration, she was responsible for creating the service infrastructure needed to support the delivery of financial planning products and services to educators and non-profit employees. Janice graduated from the University of Puget Sound with a degree in business administration.

Pete Winfield

Senior Web Developer

Pete is responsible for keeping our Network up and running. An early member of the APM team, he is the company's go-to person for anything and everything technology related, including the website, IT infrastructure, database, software development, and the datacenter. Pete moved to Seattle in 2002 to join Computer Training Schools, a company he helped grow to over $3 million in annual revenue before its 2006 acquisition by QuinStreet. A veteran freelance developer, Pete honed his skills studying philosophy and speech at the University of Vermont.

Board Members

Mike Mathieu


Mike Mathieu is a serial entrepreneur focused on the power of technology to advance the common good. An active founder, investor, or advisor to dozens of civic, political, and for-profit tech start-ups, he is Chairman and Co-Founder of Walk Score, founding board member of New Media Ventures (a national network of political-tech investors), and long-time partner in Social Venture Partners (the leading venture philanthropy network).

Prior to Front Seat, Mike was founder and CEO of All Star Directories, an INC 500-listed online marketing company, and spent a decade at Microsoft where he was General Manager of MSN.com. He holds a BA from Harvard and lives in Seattle with his wife and two daughters. In his spare time Mike enjoys skiing, running, reading and travel.

Steve Hirsch

Most recently Steve has been an owner and/or executive consultant on a number of lead generation businesses, several of which have since sold to Austin Ventures, Quinstreet, Plattform, and All Star Directories. He currently provides executive consulting for several other lead generation businesses, including All Property Management and CoolerPlanet.com.  In the early 90s Steve was a program manager in the Office group at Microsoft. Previous to that, he earned degrees in Finance from the Wharton School of Business and Computer Science from the University of Pennsylvania.  He lives and works in Winthrop, WA, and makes frequent trips to Seattle.

Rodney Trepess

Rodney founded All Property Management in November 2004 and led the company through several years of exponential growth. Passionate about lead generation and SEO, Rodney is VP and Founder of LeadWeed, a lead gen think tank. He lives in Bend, OR, and prefers to do most of his thinking on the golf course.